Matchesfashion is a London luxury retailer with an editorial arm, The Style Report, and two audiences that do not read the same way: menswear and womenswear. We designed the campaign emails for both, as part of the agency team on the account: the weekly menswear briefing, the womenswear tastemaker edits and designer round-ups, desktop and mobile, with Matchesfashion’s editorial team, copywriter and developer.

In collaboration with Ogilvy, we designed the whole campaign across its touchpoints: the landing page and product page, desktop and mobile, the social posts and the marketing banners. We picked the images, built the layouts with Nespresso’s components and set the balance between the two brands.

Depop is the fashion marketplace where millions buy and sell secondhand style, and we built its internal design system with the brand team. Sixteen chapters of brand, product and partner guidelines now sit in one searchable place, open to everyone in the company.

We shaped the brand identity for Amazon Salon, a hair salon in London's Spitalfields Market pairing a full range of services with the latest salon technology. The result is a modern, sophisticated system spanning logo, signage, website, Instagram, and print, that reads as one coherent brand.

We've been Younited's weekly creative partner since the start, producing marketing campaigns across social, email, and affiliation on a fixed weekly rhythm. The result is a production machine that still gives every week its own idea, roughly ten on-brand assets per campaign, built on a documented brand system, for a fintech that can't afford to compromise on creative.

Busuu is one of the best-known names in language learning. We redesigned their B2B website on HubSpot: a marketing site built for L&D leaders, with conversion-first lead capture, long-form content and a CRM email system to match.

Boux Avenue is a British lingerie and sleepwear brand. For its autumn 2023 Back to Work edit we proposed a twenty-page newspaper, planned it, art directed it, edited the pictures and the copy with the writer, and took it to print.

We designed a series of campaign pages for Clé de Peau Beauté, turning each luxury skincare launch into its own cinematic, editorial-style story rather than a banner. Three campaigns, Radiant Cream Foundation, Restorative Cream Supreme, and La Crème, each got their own audience and emotional entry point within CPB's existing Figma component system.

Jigsaw Avenue makes 1000-piece puzzles inspired by contemporary art, made in Britain. We designed the packaging and art directed the photography: a box you choose like a book and keep on show once the puzzle is done.

LIBE is a Paris loungewear brand built on comfort, premium materials, and exclusive artistic prints, and we built their full luxury Shopify experience: art direction, UX/UI, development. Editorial storytelling and artist collaborations carry every collection.

We created a refined Shopify experience for NAKED ERA, a feminine swimwear brand built around sun, skin, travel, and effortless confidence. The result is a complete summer universe, logo, typography, website, and campaign templates, translating the brand's Mediterranean mood into a playful, sun-drenched, effortlessly shoppable world.

We work as Zoe Kratzmann's ongoing email design partner, running a fashion brand's most direct revenue channel through Figma and Klaviyo. A modular design system and data-informed builds keep every send considered, current, and on-brand, converting without ever looking like a discount offer.

We redesigned Bathroom by Design's e-commerce website and built a companion customer dashboard, bringing their catalogue, design service, showrooms, trade partnerships, and VR configurator into one connected platform. Even though the products themselves are complex, the result is a shopping and project-management experience that feels confident and easy to navigate.

We built the brand identity and website for Axiom Stratum, a consulting firm that needed to feel as credible as McKinsey or Blackstone from the first interaction. The result is a structured, authoritative system, logo, typography, and an editorial mono-column website, grounded by a warm, earthy palette inspired by African roots.

We built the brand identity for Stella, a human-first dating service for emotionally mature singles. The result is a thoughtful, modern system that sets Stella apart from swipe culture — warm, credible, and without the luxury-matchmaker feel.

Joiia CBD sells its flowers, oils and resins through tobacconists, and runs two more brands for other shelves: Les Chanvrais in grocers, Fiore CBD in pharmacies. We designed the packaging for all three, each with its own system.

We created the brand identity for Saba Gourmet, a gourmet food brand bringing North African influences into a contemporary Mediterranean world. The system connects its logo, packaging, print, social templates and delivery vehicles, giving the team a consistent identity to launch across physical and digital touchpoints.

We reimagined Boneca’s brand to resonate with the electronic music scene in London, creating an engaging and bold identity that speaks directly to their B2C audience. Our work included updating their visual language across event posters, social media, and other consumer touchpoints, ensuring the brand remains vibrant, edgy, and consistent across all platforms.